Chance Meeting
THE BUSINESS PROBLEM
Laterooms.com is growing year by year but the name leads consumers to see them only as late booking specialists.
In fact they have a wide variety of accommodation that can be booked in advance or at the last minute.
THE IDEA
Create a romantic comedy where the couple's changing requirements demonstrate how Laterooms.com is a brilliant place to find accommodation for every type of occasion and every type of person.
