That Feeling
THE BUSINESS PROBLEM
Property portals started appearing during the housing market boom and are now one of the most established online market sectors. The problem is that they all share the same functionality, with no one brand really standing distinctly from the others in terms of its offer.
THE IDEA
Find a Property needed to rise above this noise with a clear and distinct voice. The symbolic representation of the journey to find a Happy Place asserted a warm personality that was empathetic to the housebuying experience, setting them apart from other, purely transactional, portals.
THE RESULTS
We delivered a record number of unique visits to findaproperty.com
