KA Drinks is launching #KAGetRated – a new brand campaign created by BMB, built around a competition to find the best emerging grime artist in the UK.
Now, KA Drinks has teamed up with grime producer, Prince Rapid, to create the ‘KA-Riddim’ – an instrumental for grime artists to perform over – to be shared via social media, with an invitation to aspiring grime talent to enter the #KAChallenge competition.
Entrants can voice over the KA-Riddim and enter the competition by uploading a video of themselves performing their own verse to Instagram or Twitter hash-tagged #KAGetRated. The public will then be invited to vote for their favourite submission. The winners will then receive their award at the GRM DAILY Rated Awards ceremony in front of their peers and grime royalty.